If all goes well between Kristen Stewart and Nike, she will soon be their new advertiser. The "Twilight" actress has been given a chance to unleash the tomboy within her and appear in the advertisement campaign for Nike shoes. The beautiful actress will join the league of famous sports personalities including Lance Armstrong, Michael Jordan and Kanye West, if she strikes the said deal.
Nike, one of the world's largest shoe and other sports goods-selling companies, wants to diversify its reach beyond the athletes and wants to focus on celebrities. This way they will be able to reach out to the masses for their brand endorsements. "The company obviously wants to broaden its base from athletes to actors, and, in particular, appeal to young women," a source told Radar online.
Kristen has always been more comfortable in wearing flat shoes, especially sports shoes, even on the red carpet. On various occasions on red carpet the "Twilight" actress has come in heels but quickly switched over to her favourite Converse or Nike. The 23-year-old has often been spotted in her trainers while away from the sets.
The Daily Mail is showing a picture of Kristen Stewart dressed in a black and white sheer lacy dress at the premiere of "Snow White And The Huntsmen" in 2012. She surprised everyone by wearing a black and white pair of Nikes below her dress rather than some sexy heels. Check out here.
However, Kristen is very self-conscious and private person and does not feel comfortable to see her face on various brands and products. That's where Nike is facing problems signing the starlet.
"It's not the easiest deal to make, as Kristen has shunned dozens of offers to endorse products since her rise to fame in the Twilight films. Also, Kristen already makes a ton of money because she gets a little piece of the Twilight merchandise," a source told Radar Online.
"She's terribly self-conscious about seeing her face on products," added the source, according to the Web site. Kristen seems the perfect choice for Nike for their women's brand publicity since she is a great combination of tomboyish charm and sexy vixen looks. What are your views?