Apple Inc’s iPhone 6 Sales to Beat iPhone 5s Sales by 20 per cent
By Athena Yenko | May 13, 2014 2:43 PM EST
Following reports that Apple Inc's 4.7 iPhone 6 might come earlier in August from the previously reported September launch, analyst Katy Huberty of Morgan Stanley predicts that iPhone 6 can surpass sales of the iPhone 5s by 20 per cent.
Huberty's estimate was included in a note to investors obtained by AppleInsider.
According to Huberty, suppliers for Apple Inc said that components for iPhone 6 were being delivered at ease which kept them in schedule and ready for the expected influx of demands. This favourable condition implied that the rumoured iPhone 6 could deliver sales more than what the iPhone 5s delivered.
Also included in the note is Huberty's estimate of bill of materials for the upcoming iPhone6. The analysts placed an estimate of $30 to $40 more than the bill of materials for the iPhone 5s because of the larger screen display and improved camera.
"However, we don't detect any abnormal component pricing pressure from Apple suggesting lower inventory, deprecation, and warranty costs along with the potential for a modest price increase and/or NAND mix change may help digest the higher (bill of materials)," Huberty wrote.
Demand for smartphones with larger screen is getting stronger by the day.
The report revealed that Samsung still is the leading provider in the larger screen smartphone market segment.
"This is still a market segment led by Samsung, but the trend is unmistakably toward larger-screen handsets at the high end of the market. It held a 44% share of devices with displays of 5" and above, and 53% if the view is narrowed to look at 5.5"-plus displays," Canalys Analyst Jessica Kwee said.
Apple Inc needs to keep up with the game.
"But many other vendors, such as Lenovo, Huawei, LG and Sony, have also achieved significant volumes in this space with products at the top end of their portfolios. Consumers now expect high-end devices to have large displays, and Apple's absence in this market will clearly not last long. It is notable that 5" and above displays featured on almost half (47%) of smart phones with an unlocked retail price of US$500 or more. the remaining 53% of high-end smart phones, 87% were iPhones. Apple plainly needs a larger-screen smart phone to remain competitive, and it will look to address this in the coming months," the analyst added.
To contact the editor, e-mail:
Most Popular Slideshows
- Angelina Jolie & Brad Pitt Heads to Malta For New Movie After A Whirlwind French Wedding [PHOTOS]
- Prince William & Kate Middleton Caught Flirting In A Countryside Dinner Date [PHOTOS]
- Chris Martin Getting Serious With Jennifer Lawrence, Actress Joining Coldplay Tour [PHOTOS]
- 2014 US Open Update (Day 4 - Men's Singles): Murray, Djokovic, Raonic and Isner Advance to 3rd Round [PHOTOS]
Join the Conversation
- Apple iPhone 6 Actual Release Date after September 9 Confirmed 128GB Variant with New Resolution
- Moto G2 Release Roundup: Specs, Pricing, and Release Date Details
- PlayStation 4 Killing Xbox One Costing Microsoft Millions But It's Fine
- Nexus 6 on Release Date Confirmed with Phablet-Size Display as FCC Filing Hints of 5.9-Inch Screen
- Europe, US Next on ISIS’ Hit List, Says Saudi King; Seized ISIS Laptop Reveals Terrifying Bio-Warfare Plans