Motorola Found Success with Moto G
By Naveena Joy | May 5, 2014 9:21 AM EST
It came as a surprise but Motorola is back in action with the Moto G climbing from almost nothing to six percent in six months.
Moto G is an excellent and hugely affordable Android phone that gives immense value for money. It attracted to consumers especially youngsters, due to its premium build quality, timely OS updates, affordable price tag and a user friendly smartphone.
A woman takes a picture in front of a Motorola logo before the worldwide presentation of the Moto G mobile phone in Sao Paulo November 13, 2013.
"Motorola was nowhere in Europe before the Moto G launched in November last year, but the new model has since boosted the manufacturer to six per cent of British sales," said Dominic Sunnebo, strategic insight director at Kantar Worldpanel ComTec.
"It highlights the speed at which a quality budget phone can disrupt a market. The same pattern can be seen in France with Wiko, which has 8.3 per cent share, and Xiaomi in China with 18.5 per cent."
The Moto G offers 1.2GHz quad -core processor, Android 4.3, upgradable to Android 4.4 KitKat, 4.5-inch 720p LCD capacitive touchscreen with Corning Gorilla Glass 3 protection and weighs as light as 143g, that is easy to carry in pockets and in your hand. It also has dual camera, 5-megapixel primary camera with geo-tagging, touch focus, face detection, HDR, panaroma features and 1.3 megapixel secondary camera. All this in a much affordable price across the world.
The profits are said to increase even further after the completion of the company's acquisition by Lenovo. Though Motorola is cropping in some huge sale but at the same time they have increased losses too. They need to bring in such innovation into the market that can manage the top players in the smartphone category.
It is rumoured that Motorola is launching Moto X and Moto X+1 under the smartphone category and like LG it is planning to use the concept of Google's Android Wear software on your wrist with the Moto 360 smartwatch.
It is now worth waiting how Motorola performs in their future projects.
To contact the editor, e-mail:
Most Popular Slideshows
- Gennady Golovkin Next Fight Options: Canelo Alvarez, Miguel Cotto Or Julio Cesar Chavez Jr.
- NFL MNF: Pittsburgh Steelers 30, Houston Texans 23 [PHOTOS]
- 2014 MLB World Series Game 1: San Francisco Giants 7, Kansas City Royals 1 [PHOTOS]
- 2014 MLB World Series - Game 2: Kansas City Royals 7, San Francisco Giants 2 [PHOTOS]
Join the Conversation
- Qualcomm Snapdragon 64-Bit Octa-Core CPU Expected On Samsung Galaxy S6 And Sony Xperia Z4
- Nexus 9 NVIDIA Tegra K1 Beats Nexus 6 Adreno 420, Galaxy Note 4 Mali T-760 In GPU Tests
- Sony Xperia Z3, Z1, Z1 Compact And Z Ultra Latest Firmware 23.0.A.2.108 And 14.4.A.0.155 Certified
- Android 5.0 Lollipop SDK Makes Rooting More Difficult And Overriding Impose Serious Risk To Attacks
- Skype Gets A New Exclusive Feature On The Windows Phone
- Virginia Woman Who Posted Naked Image Of Ex-BF’s New Partner 1st Person Charged Under Revenge Porn Law
- No Mercy: ISIS, Father Stones to Death Daughter for Alleged Adultery
- iOS 8 Jailbreak Release Date is Doomed as Team Evad3rs Opts Out, Pangu Hits Snag – Report
- Google Nexus 6 vs. iPhone 5S: 4 Important Things to Consider Before Switching to Android Lollipop
- Swedish Military Spots ‘Russian Submarine’ Off Stockholm Coast, An Alarming ‘Security Game Changer’
- Canada Raises National Terror Alert Level after Suspected Jihadist Runs Over Soldier
- Galaxy Note 4: Best Big-Screen Phone, Says Samsung; Analysts Believe Note 4 Unlikely To Beat iPhone 6 Plus [Watch Video]