At 73, Julia Morley is the chairman and chief executive of Miss World Organisation. The wife of of Miss World founder Eric Morley, Julia is the beauty and brain behind Miss World 2013 where she introduced the theme "Beauty With A Purpose."
After its conception 30 years ago, "Beauty With A Purpose" is making Miss World crown a symbol for fundraising where contestants and licensed holders from each country are helping each other to aid their projects.
As the chairman of Miss World organisation, Julia always strive to have a hands-on approach to the contestant's fundraising project; whether it is a health mission to Haiti or housing homeless families across Vietnam. Her organisation is ready to extend its help in alleviating the life of sick and disadvantaged children.
Now on its 60th year Miss World pageant has a record number of countries participating in its cause and its now firmly established as the world's most watched annual event. The pageant raised 300 Millions pounds for charity and helps boost the local tourism and trade since its first competition, truly Miss World is more than just a beauty pageant.
Julia Morley is also the first British woman to ever hold the presidency for the world's most famous show-business charity and took her chairmanship to a whole new level as she leads the organisation to fund many good causes over the years. She is also the president of Variety International, The Children's Charity.
Every year, Miss World organisation and Variety are working hand in hand to raise funds in support of America's children. In 2009, thanks to their charity dinner both organisation raised over $400,000 for educational, nutritional and medical projects in Haiti.
Just this year, Variety and MWO hosted one of the property industry's most successful networking and fundraising event in London. The event was made to raise money for disabled, disadvantaged children who need wheelchairs.
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