September 9, 2013 5:09 PM EST
Kate Middleton's Designers During NY Fashion Week [PHOTOS/VIDEOS]
As expected, the majority of designers worn by the Duchess of Cambridge Kate Middleton showed their collections at London Fashion Week.
The semi-annual fashion fiesta called New York Fashion Week, branded Mercedes-Benz Fashion Week in 2009, is held in February and September of each year in New York City. It is one of four major fashion weeks held around the world. Most importantly, these events let the industry know what's "in" and what's "out" for the season.
Watch the videos of Kate Middleton's favorites designers showing at various Fashion Weeks:
1. Jenny Packham
2. Orla Kiely
3. Emilia Wickstead
4. Temperley London
5. Roksanda Ilincic
8.Alexander McQueen, is the brand most associated with Kate's style.
For those stunned by those striking ensembles we have a few insider tips.
The outfits one see on the ramp called as "press pieces." created to generate media hype and acquire editorial space on prominent websites and in fashion magazines
The styles are designed to highlight and amplify particular elements of a brand's identity
The pieces we all wear are from a brand's "commercial collection," or the edited collection of garments a designer will sell to store buyers
Below, a Mulberry coat worn by Kate this spring and the coat as it was shown on the runway last fall.
A fashion week, last for about one week, the event allows fashion designers, brands or "houses" to put on show their latest collections in runway shows and buyers and the media to take a look at the latest trends and make business deals.
Fashion week happens twice a year in major fashion capitals of the world:
3. New York
Fashion weeks are held some months in advance of the season to let the press and buyers a chance to preview fashion designs for the following season
Fashion week from January through April designers showcase their autumn and winter collections.
Fashion week from September through November designers showcase their spring and summer collections.
This schedule provides ample time for retailers to arrange to purchase or incorporate the designers into their retail marketing. The prominent fashion designers showcase all their hard work, latest innovations, and designs during these fashion weeks, and covered in magazines such as Vogue.