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By Vijaykumar Meti | March 14, 2013 10:28 PM EST

BlackBerry Wednesday announced that WhatsApp will bring a native version of its popular cross-platform mobile messaging service to the BlackBerry 10 devices.


The BlackBerry Z10 went on sales in the UK last week and initial sales have surpassed all expectations according to the company. (Credit: Reuters)

"BlackBerry has always been about bringing people together in a way that is fast, reliable and impactful," said, Martyn Mallick, Vice President of Global Alliances and Business Development at BlackBerry.

"WhatsApp is a leading mobile messaging app that connects people to their contacts on several platforms, and we are pleased to work with WhatsApp to bring their service to our customers," he added.

BlackBerry 10 provides an ideal platform for social apps such as WhatsApp Messenger to fully leverage innovative new features like BlackBerry Flow, where apps work together, sharing information with each other to quickly lead the customer intuitively to the information they need and to give them the ability to immediately take action.

"BlackBerry has been a great platform for WhatsApp for many years," said Brian Acton, co-founder of WhatsApp. "Delivering WhatsApp on BlackBerry 10 devices is in line with our goals of ensuring that our customers around the world can continue to communicate with the most important people in their lives."

In building a native app for the BB10 platform, WhatsApp has been able to provide a fantastic user experience that influences the true multi-tasking capabilities of the BlackBerry 10 devices. The app also provides a high quality messaging experience and utilizes real-time push notifications feature to alert users for incoming messages even when the screen is locked.

The app automatically scans existing phone number in the contact directory and extracts the users who are using WhatsApp Messenger in order to help app users to build out their contacts list and get started right away. WhatsApp Messenger for BlackBerry 10 is available for download in BlackBerry World.

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The BlackBerry Z10 went on sales in the UK last week and initial sales have surpassed all expectations according to the company. (Credit: Reuters)
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