BlackBerry shares surged more than 7 percent Wednesday as the company announced it received one million "single purchase order" of BlackBerry 10 smartphones from "established partners".
"An order for one million devices is a tremendous vote of confidence in BlackBerry 10," Rick Costanzo, EVP Global Sales at BlackBerry was quoted in the company's blog.
"Consumers are ready for a new user experience, and BlackBerry 10 delivers. With strong partner support, coupled with this truly re-invented new platform, we have a powerful recipe for success," he added.
BlackBerry said it is the largest-ever "single purchase order" in the company's history. This huge order boosts the company to regain significance in the competitive market, where it has surrendered to the leading Apple iPhone and Google Android powered devices notably the Samsung Galaxy line up of devices.
Krista Seggewiss, a spokeswoman for BlackBerry, refused to name the partner that placed the huge order and also declined to define what the company meant by an "established partner", Bloomberg has reported.
BlackBerry shares rose nearly 8.2 percent to $ 15.65 at the New York stock exchange after the announcement.
Meanwhile, BlackBerry Z10 will hit the U.S. stores by March 28 and many U.S. carrier provider such as AT&T and T-Mobile USA have already started the pre-order for the device. In a separate statement, the biggest network provider, Verizon Wireless confirmed that it plans to sell BlackBerry Z10 after its launch in the country and will open pre-order from March 14.
BlackBerry unveiled two new smartphones, BlackBerry Z10 (touch screen) and BlackBerry Q10 (keypad version) in late January. BlackBerry Z10 is already available in many countries including Canada, UK, Indonesia, India and many more. But the keypad version, BlackBerry Q10 has yet to make its first debut.
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