Victoria’s Secret has vowed to improve its impact on the environment by going toxic-free and removing potentially harmful chemicals from its manufacturing procedure, Fashionista reports.
Limited Brands, which owns Victoria’s Secret, has sprung into action in response to the Toxic Threads report released by Greenpeace in November 2012.
The environmental advocacy group released its findings after testing a number of items from 20 popular clothing brands and discovered that they all contained traces of hazardous chemicals to varying degrees, some much worse than others.
On the lower end, brands such as H&M and Diesel had 33 percent of clothes test positive for hazardous chemicals, while other brands, like Calvin Klein tested 88 percent positive, Levi’s tested 82 percent, and Zara tested 70 percent.
Since then, 14 of the offending brands have committed themselves to detoxing their manufacturing procedures, including Zara, Levi’s and now Victoria’s Secret, according to Fashionista.
Victoria’s Secret was among the “detox villains,” aptly named by Greenpeace, for not having a definitive policy on chemical management. The brand had 50 percent of its clothes testing positive for harmful chemicals.
Such chemicals found include phthalates, which are known to disrupt hormones and cause cancer when released into the environment, however, Greenpeace notes that the chemicals are not necessary harmful when on clothing.
“It’s not clear (or provable) that these chemicals harm the US consumer who wears the clothing, but it is clear the release of chemicals into the environment at the point of manufacture has a harmful effect on nearby communities,” a rep for Greenpeace told Fashionista.
Limited Brands has announced that it plans to make available, “discharge data from 80 percent of its entire global supply chain by the end of 2013.”
“Limited Brands considers clean water as a critical global issue, and is proud to join Greenpeace in its campaign to eliminate hazardous chemical use,” Sam Fried, Executive Vice President for Law, and Policy & Governance at Limited Brands told the fashion website.
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